Before we look at how to book a branding photographer, we need to step back and understand what this is. Branding is an overall perception and experience surrounding a company. It can be colors, a logo, a website, etc. But it can be more than that. It’s also the personality of the business and the customer’s experience.
It’s hard to convey that in words in this fast paced environment. Fortunately for you, a picture is worth a thousand words.
Personal Branding Photography looks at your business as a whole and creates a photography session with that in mind. You should end up with basic headshots that blend well with your brand, but also content that shares what you do and gives you personalized images for your social media and web presence!
How to Book a Branding Photographer
Here are a few tips on finding the right personal branding photographer for you and booking a branding photo session.
Ask Your Friends or Business Partners
Talking to your friends or even business partners about their photography experiences can give you some insight into who they used, what they liked and more. Look at their photos and other local companies’ images to see if the style is right for you…do you like the poses, the locations, the editing? Seeing the final photos is a good way to tell if it is something you are looking for.
Check Out The Photographer’s Website
Make sure they are on the web with a professional website that has information that will help you decide if they are the right photographer for you. You don’t want to just hire someone that may have a good camera. You want to hire someone who is clearly a professional, has useful information available and has an up-to-date website. Take the time to look through the site and see if you can get a feel for the photographer and their work. Make sure they have contact information available and make sure their location is clearly stated on the website so you know they are in your area.
Make Sure the Photographer Understands Businesses
You need a photographer who can quickly step in and assess your business to grasp your story and brand. Not every business is the same and their branding sessions shouldn’t be either.
Are They Social?
Is the photographer on social media? Are they updating their social media often? Check out their social media. See if you can get to know the person, their work and what they offer to make sure it is a good fit for you. They need to be showcasing their business well if they are going to do the same for you.
Decide What Type of Experience You Want
Experience is a huge part of a branding photography session. A photographer who takes the time to send you information, help you prep before your session, help you style your outfits, and pick the perfect locations for your brand is one who will give you the experience you deserve for your branding session. Be sure to ask what is included so you know how much you will have to do versus how much the photographer will take care of for you. Having someone help you throughout the entire process is key to having the best experience.
The Kasper Creations Experience
Branding Photography Sessions with Kasper Creations are an experience! I walk you through the entire process and make sure you have everything you need to be comfortable and confident in front of the camera! I want you to have fun and get the best photos possible!
Two critical pieces of this experience are the business questionnaire meeting during the planning stage and the personalized social media plan. The questionnaire give you and I a chance to discuss your business and how we can photograph for your needs. After the session, I’ll equip you with a personalized social media plan using the questionnaire, your website and your session’s images as a guide. Each plan gives you the building blocks to create social media content and replicate it each month.
If you think I am the right photographer for you, here are the steps to booking a session with me:
Step One: Contact me HERE to let me know you are interested in a session.
Step Two: You will receive information about the available dates for sessions. You’ll also get a digital Welcome Magazine that will be packed with information so you can make the right decisions. Information like session options, pricing, the process, and more will be included. Look this over and then…
Step Three: Let me know which session type you would like to book and which date works best for you. The session fee is due at the time of booking to secure the date for your session.
Step Four: Meet with me and fill out the Questionnaire. Once booked, you’ll receive a business questionnaire. We’ll discuss it as we plan your session according to your unique company brand, personality and style.
Step Five: Look for a helpful Style Guide in your inbox with more information like a What to Wear Guide and how to prepare.
Step Six: Get ready for a fun day where you will have fun, laugh and share your company’s unique story through photography!
Book your Branding Session now! I can’t wait to take your photos!
